Hi! I’m Nicklas Koski and I’m the man behind this web site. I’m blogging about social media, online communities and search engines every now and then. I started blogging because I’m intrested in these topics and I think that information and comments about the topics may be helpful for other people, as well. I write mainly in Finnish.
I have a 13 year experience of developing web sites. As from 1999 I have taken part in developing some of the largest online communities and search engines in Finland.
Currently I'm working for the Finnish media company Fonecta as the Product Manager for vertical search engines and new products.
In the beginning of 2007 I co-founded a new company Jemino Ltd, whose CEO I am. Jemino develops Internet media sites and during the summer of 2007, we launched Starttis. It's an easy to use starting page and a navigation tool for the Internet.
Previously I was in charge of the business and product development at Suomi24. That is the most popular online community and social media site in Finland with extremely popular message boards, chat rooms, dating services and many other services.
I have also been the manager of the predecessor of the search engine Eniro.fi, when it was a part of Suomi24, and before that, the manager of the Evreka search engine. At Sirkus.com, the predecessor of Suomi24, I was in charge of the product development of the community services.
Often I’ve given comments and statements to the media about the operations and development of online communities and social media.
I made my first home page back in 1996 I started blogging in 2002. You can read more about the history of this web site at the About this site page.
Product Manager
Currently I'm working with the product development of vertical search engines and new products, like the home improvement site Kotitieto, the restaurant guide Ravintolaopas, the accomodation guide Majoitusopas and the regional city guide Huviopas. Fonecta Ltd - 11/2008–
Entrepreneur
My company Jemino, publishes the starting pages Starttis and Startis Svenskfinland. At Jemino I helped some Finnish media companies with ideas for the development of their online communities, I run large and small search engine marketing campaigns for clients in Google and I did search engine optimization for large and small customers.
Jemino Ltd - 1/2007–
Business Manager of Suomi24
I was in charge of the Suomi24 online community with focus on business and product development. We managed to multiply the revenues and the usage. Oy Eniro Finland Ab - 1/2002–11/2006
Nordic Portal Manager
I was in charge of the nordic product development in Stockholm of Eniros’s portals and community services. Oy Eniro Finland Ab - 10/2004–11/2005
Product Manager, Evreka.fi and communities
I worked with the search engines and the Suomi24 online communites. Member of the management team. Scandinavia Online Oy - 3/2000–12/2001
Editor and Web Developer, Sirkus.com
I wrote IT related news articles and developed the concept of an online gaming and multimedia service. Telia InfoMedia Interactive Oy - 5/1999–3/2000
Page Designer
I made layout for the news pages in the newspaper and updated the web site of Hufvudstadsbladet with fresh news. Hufvudstadsbladet Ab - 6/1998–3/1999
Reporter and Internet Editor
I wrote local news articles to the newspaper and updated the web site of Vasabladet with fresh news. Vasabladet - 6/1996–8/1997
Education
University of Tampere
Master of Social Sciences. Graduated from the Electronic photojournalism Masters’ programme with mass communication as my major subject. 9/1997–6/1999
Åbo Akademi University
I studied social sciences, mass communication and economics in the city of Vasa. 9/1993–5/1997
Commissions of Trust
Board Member at IAB Finland - IAB Finland - 9/2004–10/2006
Leader of the Finnish Advertising Task Force at IAB - IAB Finland - 4/2005–10/2006
Secretary of the co-operation organization of the Swedish People’s Party in Vasa - Svensk Ungdom - ca 1996
Interviews
Starttis on uudenlainen lähtöalusta nettiin - Länsi-Uusimaa - Nov 27, 2007
Valvontavirastosta heippa - Helsingin Sanomat - Nov 25, 2007
”Missä menee raja, onko joku video todellisuutta vai ei? Siinä on loputon suo” - Salon Seudun Sanomat - Nov 8, 2007